NationBuilder Powers Labour's Bid to Retake London

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Ken Livingston, the first elected Mayor of London and architect of the successful downtown congestion pricing project profiled in Bill Eggers' "If We Can Put a Man on the Moon," has launched a NationBuilder-powered digital platform centered around his campaign volunteers. Livingstone is Labour's candidate to unseat the Convervatives' Boris Johnson in 2012.

"YourKen.org will give thousands of volunteers the chance to actively participate in the most cutting edge and dynamic campaign London has ever seen," Livingston said of the site.

Labour supporters on Twitter welcomed the site as "natty," "slick," "brilliant," and "bloody great." 

Livingstone's "YourKen" was designed by Ben Soffa of the UK firm Organic Campaigns.

More: 

Campaign: Ken Livingstone launches campaigning site

TotalPolitics: The launch of YourKen

LabourList: London elections - could this be a game changer?

Evening Standard: Blogger Ken follows Obama and asks Facebook users to 'like' him

Progressonline: Online for London

The Independent on YourKen.org

Labour Uncut: YourKen.org - Can a Website Really Change the Game?

The Conservative's Johnson has a website built by Boston-based Liberty Concepts.

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